Insights

Strategy

Written when something is worth writing down — a mechanism most checks miss, or a method you can run on your own site.

Strategy 4 min

“Near Me” Isn’t About Where You Are

Most businesses treat "near me" as a field to fill in on a profile. It's a question about whether the people around you need what you sell.

Start with the diagnosis.

Tell me the domain and what changed. The consultation is free, and you’ll hear back within 24 hours.